A small matter of design: an analysis of end users as designers
Abstract
The paper presents an analysis of end user design in a PD project exploring user-driven innovation as a perspective and method for PD. End user designs are analysed in relation to existing perspectives on innovative design. End users work as designers are analysed in relation to existing perspectives on what it means to be a reflective designer. A series of examples present end users as competent designers and additionally emphasize the understanding of end user design as more than design of innovative products and functionality -- end user design is characterised as inquiry and negotiations of disparate logics and results in expressions that call for engaging in communication. It is concluded that the fundamental goal of PD as "giving voice" to end users has not changed or become less important despite new media platforms and business appreciations of user-drive. Rather, it is important for PD to elaborate how to hear and understand end user voices by supporting user negotiations and inquiries and engaging in partly unconscious communication of expressions beyond functionality.